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    <lastmod>2019-10-02</lastmod>
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      <image:title>Home</image:title>
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      <image:title>Home - Worst to First.</image:title>
      <image:caption>In 2001, Microsoft had NetApp on its top competitors list. In 2012, we were awarded Cloud Solution Partner of the Year. Long term commitment to the Windows storage market and the Microsoft alliance paid off. NetApp’s Windows business went from negligible in 2001 to over 50% of total revenue by 2012.</image:caption>
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      <image:title>Home - How to be an enterprise player</image:title>
      <image:caption>Play with the best. NetApp and Oracle powered advanced enterprises and service providers like T-systems, BT, Thomson Reuters, Qualcomm and Oracle themselves. Working with Oracle changed customer perception of NetApp and made us an enterprise vendor in the 2000s. It had perks too!</image:caption>
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      <image:title>Home - Learn from the best.</image:title>
      <image:caption>I’m fortunate to work with the best coaches. Dan Warmenhoven led NetApp from 50 person startup to Fortune’s #1 Best Place to Work and unicorn valuation. He’s the master of scale. Mark Allen won Ironman five times. He’s the Michael Jordon of triathlon.</image:caption>
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      <image:title>Home - Racer’s Mindset</image:title>
      <image:caption>As a lifelong competitive endurance athlete, I bring the same mindset of clear goal setting, disciplined preparation, and excellent execution on the day it matters most to every project.</image:caption>
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  <url>
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    <lastmod>2019-05-19</lastmod>
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    <loc>https://www.philbrotherton.com/about</loc>
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    <lastmod>2019-05-20</lastmod>
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      <image:title>About</image:title>
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      <image:title>About</image:title>
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      <image:title>About</image:title>
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      <image:title>About</image:title>
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      <image:title>About</image:title>
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      <image:title>About</image:title>
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      <image:title>About</image:title>
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      <image:title>About</image:title>
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      <image:loc>https://static1.squarespace.com/static/5cc7a3da7d0c9129e4a06bdf/t/5ce23238ad65980001ae5545/1558327868800/300px-Netapp_logo.svg.png</image:loc>
      <image:title>About</image:title>
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    <image:image>
      <image:loc>https://static1.squarespace.com/static/5cc7a3da7d0c9129e4a06bdf/t/5ce192de60b1030001ec4168/1558287073957/200px-Cisco_logo_blue_2016.svg.png</image:loc>
      <image:title>About</image:title>
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    <image:image>
      <image:loc>https://static1.squarespace.com/static/5cc7a3da7d0c9129e4a06bdf/t/5ce191db5c9d5100010ad245/1558286816147/220px-Hewlett_Packard_Enterprise_logo.svg.png</image:loc>
      <image:title>About</image:title>
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  <url>
    <loc>https://www.philbrotherton.com/leadership</loc>
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    <lastmod>2019-05-28</lastmod>
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  <url>
    <loc>https://www.philbrotherton.com/gallery</loc>
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    <lastmod>2019-10-02</lastmod>
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      <image:title>Photos - Guiding Principles - Last to First</image:title>
      <image:caption>From top competitor in 2001 to Microsoft’s Cloud Partner of the Year in 2012. Huge!</image:caption>
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    <image:image>
      <image:loc>https://static1.squarespace.com/static/5cc7a3da7d0c9129e4a06bdf/t/5cd346cc075792000163b036/1557350365896/92_m-100875382-FT-2843_071990-26573814.JPG</image:loc>
      <image:title>Photos - Guiding Principles - A racer’s discipline</image:title>
      <image:caption>As a lifelong competitive athlete, I bring the same mindset of goal setting, disciplined preparation, clear race strategy, sharp focus on execution, and creativity to overcome the inevitable obstacles, to all my client engagements.</image:caption>
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      <image:title>Photos - Guiding Principles - How I approach business and life.</image:title>
      <image:caption>Learning is a life long passion and I have great coaches. Here with Dan Warmenhoven (CEO extraordinaire) and Mark Allen (Ironman GOAT).</image:caption>
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      <image:loc>https://static1.squarespace.com/static/5cc7a3da7d0c9129e4a06bdf/t/5cd343266e9a7f503f13e019/1557349243047/St+Baldricks+2011+043.jpg</image:loc>
      <image:title>Photos - Guiding Principles - Giving Back</image:title>
      <image:caption>With my wife and son at St Baldrick’s event. We raised over $10,000 shaving our heads to help kids with cancer.</image:caption>
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      <image:title>Photos - Guiding Principles - How to be an enterprise player.</image:title>
      <image:caption>Play with the best. NetApp and Oracle powered advanced enterprises and service providers globally. Examples are Thomson Reuters, T-Systems, JPMC, Qualcomm and Oracle. Leading the program also had perks. That’s me with Oracle and BMW Oracle America’s Cup CEO, Larry Ellison off of Marseille France between races.</image:caption>
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  <url>
    <loc>https://www.philbrotherton.com/contact-us</loc>
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    <lastmod>2019-05-15</lastmod>
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  <url>
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    <lastmod>2019-05-15</lastmod>
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  <url>
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